The Federal Court in The New Straits Times Press (M) Bhd v Aideah Communication Sdn Bhd [2025] 3 MLJ 240 cited the principle of objectivity as follows : The High Court of Australia in Toll (FGCT) Pty Ltd v Alphapharm Pty Ltd and Others (2004) 211 ALR 342 (HC) succinctly put the principles on pp 351 - 352 as follows : [40] This court, in Pacific Carriers Ltd v BNP Paribas (2004) 208 ALR 213, has recently reaffirmed the principle of objectivity by which the rights and liabilities of the parties to a contract are determined. It is not the subjective beliefs or understandings of the parties about their rights and liabilities that govern their contractual relations. What matters is what each party by words and conduct would have led a reasonable person in the position of the other party to believe. References to the common intention of the parties to a contract are to be understood as referring to what a reasonable person would understand by the language in which the parties have expressed their agreement. The meaning of the terms of a contractual document is to be determined by what a reasonable person would have understood them to mean. That, normally, requires consideration not only of the text, but also of the surrounding circumstances known to the parties, and the purpose and object of the transaction. [67] The plaintiff asserts that the purported MGS particularly under cll 4.1 and 4.2 is merely a soft target and a projection whereas the defendant contends that these clauses constitute a guaranteed obligation. However, contractual relations are not determined by the subjective beliefs of the parties regarding their rights and liabilities. Instead, references to the common intention of the contracting parties must be understood in terms of how a reasonable person would interpret the language used in the 2013 agreement. In other words, the contract must speak for itself. [68] So much so that, in the ordinary course of events, extrinsic evidence is inadmissible and cannot be relied upon to show the real intention of the contracting parties. Lord Hutton in AIB Group (UK) Ltd v Martin and another [2002] 1 WLR 94 (HL) observed on pp 95 - 96 : [4] I would add one further observation. It is a general rule in the construction of deeds that the intention of the parties is to be ascertained from the words used in the deed and that, with certain limited exceptions, extrinsic evidence cannot be given to show the real intention of the parties. On occasions this rule may lead to the actual intention of the parties being defeated but the rule is applied to ensure certainty in legal affairs. [69] Our task is to ascertain the intentions of the parties as expressed in the language in which they have chosen to draft the 2013 agreement. Where the phrases and provisions in a commercial contract are open to different constructions, the court favours a commercially sensible construction which yields a reasonable result as that is likely to be what reasonable business people would intend, having regards to not only of the text but also its factual context and purpose. This is rather different from . [70] The promotion of certainty through an objective approach to contract interpretation was amplified by Lord Goff of Chieveley in India (President of) v Jebsens (UK) Ltd, The General Capinpin, Proteus, Free Wave and Dinara [1991] 1 Lloyd's Rep 1 (HL) where His Lordship enunciated : I must confess I am reluctant to speculate on the motives of a party for adopting a clause in any particular form. For once a clause is embodied in a commercial contract, it has simply to be construed in its context, from the objective point of view of reasonable persons in the shoes of the contracting parties. Of course it has to be construed sensibly, and regard has to be had to its practical effect. But the objective interpretation is of paramount importance in commercial affairs; commercial men have frequently to take important decisions with some speed, and it is of great importance that they all know that they can rely on Courts and arbitrators, if any dispute should later arise, to adopt the same objective approach as they themselves have to adopt in the daily administration of their contracts. No undue influence