Consumer Protection Act 1999 · Updated to 1 Nov 2021 · Part V · Guarantees in Respect of Supply of Goods
36. Implied guarantee as to price
Feedback & supportWhere goods are supplied to a consumer, there shall be implied a guarantee that the consumer shall not be liable to pay to the supplier more than the reasonable price of the goods where the price for the goods is not—
goods
“goods” means goods which are primarily purchased, used or consumed for personal, domestic or household purposes, and includes— (a) goods attached to, or incorporated in, any real or personal property; (b) animals, including fish; (c) vessels and vehicles; (d) utilities; and (e) trees, plants and crops whether on, under or attached to land or not, but does not include choses in action, including negotiable instruments, shares, debentures and money;
determined by the contract;
left to be determined in a manner agreed by the contract;
or
left to be determined by the course of dealing between the parties.
Where there is a failure to comply with the implied guarantee under subsection (1), the consumer’s only right of redress shall be to refuse to pay more than the reasonable price.
consumer
“consumer” means a person who— (a) acquires or uses goods or services of a kind ordinarily acquired for personal, domestic or household purpose, use or consumption; and (b) does not acquire or use the goods or services, or hold himself out as acquiring or using the goods or services, primarily for the purpose of— (i) resupplying them in trade; (ii) consuming them in the course of a manufacturing process; or (iii) in the case of goods, repairing or treating, in trade, other goods or fixtures on land;
Nothing in Part VI shall be taken to confer on the consumer any other right of redress.
For the purposes of this section, what is a “reasonable price”
price
“price” includes consideration in any form, whether direct or indirect, and includes any consideration that in effect relates to the acquisition or supply of goods or services although ostensibly relating to any other matter or thing;
shall be a question of fact depending on the circumstances of each particular case, and where the price has been fixed under any written law, the reasonable price shall be as may be specified under that written law.